Our Chief Growth Officer Alison Crosbie had a fantastic time speaking with Olivia Carr, Founder and CEO of Shhh Silk and Advisory Council at NORA Network: National Online Retail Association. Alison and Olivia discussed the background of eStar, our clients, product offering, the effects...

It's all in the plan. When people think about peak promotional trade it is the major industry events that come to mind like Black Friday, Cyber Monday or Boxing Day. But just as important are the internal events such as a new season or brand launch.

eStar Client Services and Partner Manger, Kylie Williams shares why peak trade success - is all about planning.

We featured at Tech Week 2020, alongside NZTE. Delving into how can New Zealand exporters take advantage of opportunities overseas in the absence of international travel. You can watch the full interview here, our Chief Growth Officer Alison Crosbie features at 11:23.

Black Friday and Cyber Monday are officially over for 2020. eStar’s clients achieved an average online transaction growth of 121% in comparison to the Black Friday and Cyber Monday period in 2019.

Several clients increased their online sales by more than 250% from this long weekend period last year. These are fantastic results, far exceeding the market rate of 22%-35% growth of Black Friday and Cyber Monday sales year-on-year according to Adobe Analytics.