If it wasn’t already extremely obvious that logistics and the supply chain are critical in the post-pandemic world, the start of 2022 has made it very clear – painfully so.
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How the 'Delta consumer' is redefining customer experience
eStar senior project manager Patrick Gaskin shares why the 'Delta consumer' is redefining customer experience.
Last year I wrote about the COVID consumer and how the ebb and flow of what, in hindsight, was a predictable cycle of lockdowns and subsequent easing of restrictions was impacting consumers.
Since then, a lot has changed. So how has it changed consumer behaviour and eCommerce?