Black Friday shopping events began as Thanksgiving long weekend sales in the US, and Cyber Monday was later added as the online version. Now they have merged into a four-day sale-athon, although many retailers start discounting up to a week before Black Friday.
News
Stay informed with latest news from the world of eCommerce, new eStar updates and features and see how our clients are connecting with more customers than ever before.
results
eStar clients achieve fantastic Black Friday results
Just like that another Black Friday and Cyber Monday is done and dusted. eStar’s clients saw another strong result with sales significantly up and one up by as much as 186% compared to the Black Friday and Cyber Monday period in 2020.
Briscoe Group enhances delivery through pull-based fulfilment solution
The eStar pull-based fulfilment solution is a sophisticated new way of approaching fulfilment
Briscoe Group Online Sales Soar
Congratulations Briscoes on your half year results!
Briscoe Group increased their online sales by +99.8 percent in the first quarter, during the period 27 January 2020 to 26 July 2020. Online sales accounted for 22.1 per cent of total group sales, previously 16 per cent.
It's time to re-evaluate your eCommerce secret weapon
eStar's CEO, Andrew Buxton, explains to retailbiz the importance of understanding your customer to the success of your digital store and its impact on your online, and in-store, sales.
Why retailers need to focus on their eCommerce strategy
Survey reveals how industry is adapting
Nine in 10 e-commerce retailers are adopting new technology at a rapid rate in response to a fast-changing retail market, according to a survey from SLI Systems conducted at the recent SLI Connect summit in Sydney.
SLI Connect is an annual one-day event that brings together Australia’s leading retailers to discuss, explore and learn from one another’s e-commerce experiences and goals.