We’re uniting excellent customer communications with exceptional online shopping experiences. eStar welcomes Dotdigital as their latest partner to strengthen our clients eCommerce journey.
Dotdigital is a leading customer engagement platform that helps businesses communicate with customers through multiple channels. Dotdigital built a comprehensive integration into the eStar platform, allowing data to seamlessly pass through and allowing for an abundance of tailored customer communications.
Stirling Sports and Stirling Women are the first clients to embrace our new partnership with fantastic results. Integrating both online and offline customer data, allows them to give their customers consistent and information-rich content at the right time.
Jess Campbell, eCommerce & Digital Marketing Manager of Stirling Sports, says” We are extremely excited to have gone live with Dotdigital, thanks to the eStar integration. It was a pleasure working with both teams as part of the private preview to enable this integration for both Stirling Sports and Stirling Women. With this now live for both brands, we are already seeing the benefits that marketing automation and an enhanced level of personalisation is having to enhance our customer experience throughout their purchasing journey online.”
Dotdigital unites customer data from every touchpoint to create a single source for segmentation and personalisation needs. With the new eStar x Dotdigital integration retailers can create highly personalised experiences across the customer journey using a variety of channels including email, SMS and push notifications.
Use Dotdigital and eStar together to reap the rewards of powerful revenue-driving features and reporting dashboards. Want to know more about the eStar x Dotdigital integration? Get in touch with Client Support or your Account Manager.
