Just like that another Black Friday and Cyber Monday is done and dusted. eStar’s clients saw another strong result with sales significantly up and one up by as much as 186% compared to the Black Friday and Cyber Monday period in 2020.

eStar chief product officer Tony Davis details the ways retailers need to be prepared for peak trading.

It’s the most wonderful time of the year…with the peak trading season in full swing, retailers are once again anticipating record sales across the period.