eStar senior project manager Patrick Gaskin discusses store fulfilment in the time of COVID.

The disruption of the past 18 months has brought on change, both temporary and permanent. Central business districts – the mecca of foot traffic – have remained largely deserted as people continue to work from home and shop online. Lockdowns remain a constant threat, fuelling uncertainty and hurting consumer confidence.

Comma Consulting founder Greg Randall asks what is the one thing separating physical retail from online retail?

Looking from the consumer's perspective in the type of experiences they are presented with.

eStar chief client officer Richard Berridge discusses why loyalty is important and not all about discounts.

Building a loyal customer base is one of the key foundations to retail success. Customers who are loyal to your brand spend more, and more frequently. They refer more customers than those who are brand agnostic. They are your greatest advocates, your greatest revenue driver, and your greatest source of feedback.

Never before have customers’ expectations been so high. Never mind the fact that online traffic has risen threefold, and internal processes are going beyond their limits, customers dont care.

eStar account director Jared Telling asks, how much is customer satisfaction worth?

eStar chief growth officer Alison Crosbie explores how retailers are sustaining post-COVID growth with the shakeup of order management and fulfilment.

COVID sent online shopping through the roof.

Consumers across the globe spent $900 billion more at online retailers in 2020 versus the prior two-year trend, according to a report from the Mastercard Economics Institute.

 

eStar chief technology officer Matt Neale asks, is business intelligence an oxymoron or just misunderstood?

Effective use of data brings clarity to decisions, information to strategy, and ultimately - intelligence to business, but there is a common misconception we need to address, that data equals intelligence.