eStar account manager Sharron Martin debates should we pay, or should we go?

An eCommerce platform is fundamental to the success of a retail business. It is the foundation of your online channel and needs to complement the bricks and mortar side of the business instead of competing with it.

As online retailers tackle an ever-changing business landscape requiring frequent platform upgrades, hardware upgrades and technical team overheads, moving to a fully supported, cloud-based, end-to-end ecommerce solution makes more and more business sense.

Plumbing World customers can now buy online in an eCommerce strategy led by eStar to strengthen the brand position of the co-op’s 48-store network and help it compete with larger big box retailers as well as emerging online-only players.

Congratulations to our client Freedom Furniture NZ on winning the People’s Choice award for 'Hottest eCommerce launch' in The Retail Hotlist awards.